New Online Television Channel Aesthetic TV Debuts Multimedia Platform at Exclusive Preview Launch Party in Beverly Hills
BEVERLY HILLS, Calif., Feb. 28, 2012 (GLOBE NEWSWIRE) — Industry executives, top physicians and members of the press were all in attendance as global progressive media company Medical Insight, Inc. (MII) launched online television channel Aesthetic TV (ATV), at an exclusive black-tie event held the evening of February 18 at L’Ermitage Hotel in Beverly Hills. This celebration was the perfect avenue to introduce the industry’s newest one-stop multimedia resource focused on the best and most current aesthetic medicine information from around the world, featuring emerging technologies, treatments, products and market news.
Andrew Ordon, M.D., host of Aesthetic TV and plastic and reconstructive surgery expert on syndicated daytime talk show The Doctors, served as the night’s host and emcee. MII founder and ATV executive producer Michael Moretti also gave a welcome address and offered an exclusive preview and site tour for the nearly 100 assembled guests. Guests included EXTRA’s Nurse Jamie Sherril, Dancing with the Stars’ Kym Johnson, and celebrity doctors Robert Kotler, M.D., Darshan Shah, M.D., Mark Berman, M.D. and Garo Kassabian, M.D. To view a photo gallery of the night’s festivities, please click here.
“Our Aesthetic TV launch was an event that brought together Hollywood’s top aesthetic physicians, key opinion leaders, and the incredible production and multimedia consultants that made the project a reality,” Moretti said. “We’d like to thank everyone who came out to support this exciting endeavor, especially the incomparable Dr. Ordon, and look forward to continuing to create compelling, current and informative programming that benefits consumers and sponsors alike.”
ATV produces original content designed to inform, entertain and engage specific targeted audience groups across multiple digital media channels with proprietary, state-of-the-art online and mobile delivery platforms set to debut to the public in the first quarter 2012. Visit www.aesthetictv.tv for details on airdates, distribution, sponsorship and advertising programs.
About Medical Insight, Inc.
Medical Insight, Inc., a progressive media company specializing in medical aesthetics, produces the leading digital media trade publications and live events in this sector. Founded by Michael Moretti in 1993, MII collects and reports industry data on procedure volume and revenues, product sales, new product introductions, market forecasts and trend analysis. For information on research services offered by MII, please visit www.MiiNews.com, Facebook or Twitter.